I started this store to boost the well-being of women and men alike. Our hand-selected items range from health & wellness, fitness & casual clothing, home & kitchen and more. The Collections are to simplify and nurture your life. Visit our Shop to explore our collections.

The Simplify E-store is a branch of the Lorri Allison Craig online platform for a better world. She is passionate about helping women and men make enduring lifestyle changes internally, physically, economically, transcend gender stereotypes, deepen mutual respect  – and thrive in an exhilarating new climate.

Learn More About Lorri’s Story Here

This website serves as an extension of the original, as it provides products that promote health, comfort and practicality. It’s items that we would enjoy and wear ourselves. Our goal is to reach women and men who love authentic eco-friendly products, and focus on their wellness. Shop today.